Master your mindset,
achieve your goals

Mindset Coaching for Entrepreneurs and High Performers

Are you a high performer in the health and fitness industry who’s feeling stuck, overwhelmed, or unsure of how to take your performance to the next level? Listen up.

As a high performance mindset coach who uses NLP, I’ve helped hundreds of entrepreneurs and health and fitness professionals like you break through their limiting beliefs, ditch the overwhelm, and achieve their big mission. From money mindset issues and team member problems to confidence in public speaking, I’ve seen it all. And let me tell you, it’s time to stop spinning your wheels and start making real progress.

Now, I know what you’re thinking: “This is some woo-woo shit!” But let me tell you, NLP is not your average “self-help” tactic. It’s a scientifically-proven tool that helps you reprogram your brain for success. No crystals, no chanting, no bullshit. Just results.

So, if you’re ready to finally achieve the success you’ve been working so damn hard for, let’s do this. I’ll help you identify and overcome the mental roadblocks holding you back, so you can unlock your full potential and achieve your big hairy audacious goals. It’s time to ditch the excuses and start crushing it like the high performer you are.


🧠 Click here to apply for a Free Coaching Call to break through your biggest mindset blocks.

🧠 If approved, you’ll get a complimentary coaching call with me. No pitch, so sales pressure, just a free deep dive coaching call. 

🧠 From there, we can explore whether we’re a good fit to work together on a deeper level.

DO NOT APPLY if you’re not serious about transforming your business and performance through a shift in mindset. I have limited availability for these calls, so let’s not waste each other’s time as professionals 🙂


“Since working with Rusty, I’ve been able to have better clarity, but more importantly, less anxiety, less stress.”

  – Joe Marcoux – Founder of S.O.S. Dojo Sales Coaching


“We started working through improving my pitch, improving my mindset, improving my confidence, improving my delivery, taking out all the unessential pieces and adding in the absolutely essential pieces, that would help me to close with more power. 

“And in just one month, I went from a 15% close rate to a 40% close rate.”

  – Zach White, Career and Lifestyle coach – Oasis of Courage

“I told Rusty 1 session with him (and this is the honest truth) was better than 20 sessions of therapy.”

  – Mike Sell – Gym Owner (Midwest Strength and Performance)

“This clicks in your head, really, really fast. You can feel it throughout your whole day and every decision you make.”

  – Austin Garber, Gym Owner (GreenLight Chico)

“I was skeptical of what one session can do but frankly, since that one session, I have had so much less fear around money.”

  • Ben Sutter – Sales Lead 


“When we get out of the way and allow someone like Rusty to help, there really is no limit to what we can do.”

  – Allison Nooe, woman’s hormonal and metabolic health coach

“I was really surprised at the results!”

  – Ryan Syverson, health coach and business owner

“There are some limiting beliefs that you don’t even know exist.”

  – Jenia Serebrin, Small Business Tax Accountant

“It was really just me kind of being in my own head holding myself back. As a busy entrepreneur and business owner, stress and life get very much on top of you, and as the emotional roller coaster goes up and down. That can become overwhelming, stressed out, and obviously fear doubt and uncertainty creeps into play. So just one session Rusty helped me to remove those limiting beliefs.”

  – Thomas Whitehead, online fitness coach


“After just one session with Rusty, not only did I experience pain in my body leave, in terms of, I’d been struggling with some neck, tightness upper back stiffness and just chronic stuff like that from stress, that almost completely vanished. 

“And I just have a stronger sense of focus and willingness to do what I need to do to make my business the greatest it can be.”

  – Shannon Logan, Gym Owner (True Core Fitness)


“I cannot even begin to tell you how powerful of an experience this was. Especially for somebody like myself, who’s a coach who already does a ton of mindset work with myself and my clients.”

  – Jake Mayers, transformational mindset and chronic illness coach


“I loved working with him and I will definitely be doing more sessions in the future for even more amazing results.”

  • Johanna White, 7 figure Brand Designer


“After just 1 session I was able to minimize my fears drasticallyAnyone who is feeling behind, is being held back, or feels they aren’t reaching their potential needs to book at least one session with Rusty, ASAP.”

  Kat Kierans, anxiety and somatic healing coach


“Exceeded my expectations! I was not expecting to get a breakthrough right away! If you are a HIGH PERFORMER who is looking for the extra edge and want to succeed in all arenas of life (Work, Fitness, Family, Play), Rusty is your GO TO SOURCE.”

  – Ron Mourra – fitness business owner, and high ticket closer


“I have 100x the self-confidence from before, which has given me the freedom to be more creative and productive.”

  – Kevin, Musician and Editor in Chief